We send you cases. We also build the firm that converts them.
Most lead companies stop at delivery. That is why most lead companies are replaceable.
The weak reason is cross-sell.
The real one is that demand sent into a practice that cannot handle it destroys both sides. A firm that misses calls, converts badly, and has nowhere decent to send traffic will churn, blame the profile quality, and tell the market we sell garbage. Their capacity problem becomes our retention problem.
Selling the capacity is the only intervention that actually fixes it. So the services follow the failure points, in the order they bite.
Intake is where cases are lost
Not in the signup, and not in the lead source. Speed to first contact decides more signings than anything else a firm controls.
Flat fees, always
Nothing we charge for services moves with your fees, your recoveries, or your case volume. A fee that moves with your fee is a fee split under Rule 5.4.
In the order it bites.
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Somewhere to send traffic
Websites and landing pages built to convert rather than to look busy. Practice area pages, case result presentation, intake forms, tracking, and the speed to survive paid traffic on a phone in a parking lot.
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The ability to answer
Call handling, SMS, chat, automated follow up, scheduling, CRM workflows, and AI assistance on qualification and reception. Answering in ninety seconds instead of an hour changes your economics and ours at the same time.
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Your own demand
Search, local search, answer engine visibility, and paid advertising, so you are not dependent on any single channel including ours. A firm that depends entirely on us is a firm that resents us.
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A practice worth remembering
Brand identity, creative, content, print, vehicle graphics, physical presence. This category is full of firms that look interchangeable, and people choose fast and under stress.
Four sentences, in this order, every time.
The sequence is predictable, and the whole model is built to meet it at each step. By the fourth one we are not a vendor any more.
I need cases
You join and start buying collision profiles.
I need better ones
You subscribe for access, targeting, and pricing.
I need to convert more of them
You add the site, the call handling, and the CRM.
I need to grow past this channel
You add search, advertising, and brand.
Two things we will tell you before you spend anything.
Territory
If you work in a venue where we also supply a competing firm, say so and we will put territory terms in writing before you spend anything. We would rather handle that in the first conversation than the fourth.
Fee structure
Service fees are flat. They never scale with your case volume, your recoveries, or your fees. That keeps the arrangement clean under Rule 5.4 and it keeps our incentives honest in every other category too.
Start wherever it hurts.
Most firms start with profiles and add services when volume exposes the bottleneck. Some arrive with the bottleneck already. Either order works.